The Label Production of the To Øl “Blossom”

Today we went in to the studio of our label designer Kasper Ledet – – to see what he was up to and just chat a bit. Apparently he was working a label for a new To Øl beer called “Blossom” – a fresh, flowerfull and hoppy American-Style Wheat Beer at 6,3% ABV. 40% Wheat Malt, a ton of Simcoe, Citra, Galaxy and Amarillo hops combined with a nice handful of 6 different specially made dried flowers (Blue Cornflower, Hibiscus, Marigold, Rose flower, Hawthorn flower and Raspberry flowers). The beer is meant to be a salute to all the beauty the spring brings.

When Kasper heard of the idea he sprinted to the nearest flower store. Got his scissor. Went berserk. Took a break with some coffee. Got his scanner and slowly dragged the flowers through the scanner while it was scanning.

The result is the label in the bottom. The beer will be available primo march. Enjoy!